One of the main reasons to having a well-designed website is to ensure your customers can find you online and your website serves the purpose of catering to your customer when they want. But what if you have a potential customer? For businesses potential customers are more important than the regular customers because that is like an opportunity comes knocking your way, instead of you going to find one.
When a visitor shows up on your website, you usually have between 3-5 seconds to convince the user, that they are at the right place and whatever they are looking for, they will get it right here. Be it information, making a transaction or just contacting you. Within these few seconds you have the window to make your sales pitch, and the only way to do that is by having the right information, in the right place, making sure your website is user-friendly and engaging. That seems like a lot to process, so let’s just focus on the current web design trends, to make sure you are ahead of the game for your next website redesign project.
Design for Mobile View
This is really important considering that the number of smartphone and tablet users is increasing quickly beyond imagination. Besides, Google is penalizing websites that are not responsive (which basically means modifying the view for the device). So if you have not yet revamped your website and it shows up like a disaster on a mobile phone, this is the right time to go ahead launch a new designed website.
No Call to Actions?
This is a major blunder! Your website must have something to engage a visitor. Even if it’s just information; making sure that they can easily share that information with other people on their social network would work miracles for you. On the other hand if they can buy something of your website or even you are trying to get their contact details, you highlight the area so they know what they need to do. Strategically placing social network plugins can make your website go viral too.
Don’t forget the build
Having a good design of your website is not enough. You must look into web development as well. Make sure when you hire a web development company they are using the latest web development trends.
Enough with the Clutter
Having too much information, is not a good thing. Simplicity is gold; don’t forget you want to make maximum use of your page space without using the space. Do not clog your consumers mind, with too much information break it down, and show only what is important.